Google+ has received so many requests from different businesses that they have decided to open up the Google+ beta for business sooner for “EVERYONE.” According to Christian Oestlien, Google’s Group Product Manager:
“A few weeks ago we mentioned we would be doing a test of business profiles and asked people interested to apply. Believe it or not we actually had tens of thousands of businesses, charities, and other organizations apply to take part from all over the world. Many of you have reached out to me personally through Google+, e-mail, chat, and even other Googlers. Thank you. Your response has been humbling.
With so many qualified candidates expressing intense interest in business profiles, we’ve been thinking hard about how to handle this process. Your enthusiasm obligates us to do more to get businesses involved in Google+ in the right way, and we have to do it faster. As a result, we have refocused a few priorities and we expect to have an initial version of businesses profiles up and running for EVERYONE in the next few months. There may be a tiny handful business profiles that will remain in the meantime solely for the purpose of testing how businesses interact with consumers.”
Google has advised users not to create business profiles in the meanwhile and wait till the Google+ Beta is out believing that the wait will be worth it and will help them to build better and stronger relations with their customers in the long run. Google further recommends businesses to find someone form the organization to serve as a representative of the company using their own profile.
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